UK travel

Beach holidays to be ditched in favour of country getaways in 2022, expert predicts

UK holiday makers are set to be lured away from the beach to the countryside in 2022, Park Leisure data suggests.

Arrivals at Park Leisure countryside resorts in Yorkshire and Herefordshire increased by 95 per cent in the last year.

It’s a trend that’s set to continue into the New Year as more and more people seek the mental health benefits associated with the great outdoors.

Lisa Williams, director of marketing and holiday sales at Park Leisure, said: “Our coastal resorts have always been popular but the past year has seen a considerable spike in the parks with more access to the countryside.

“Over lockdown, many of us made a habit of getting out for walks and, as a result, developed a strong affinity to escaping into nature.

“For some, we imagine these holidays also provide a bit more of a break from the bustle of everyday life than the coastal locations, as people tend to visit beaches in droves during summer.

“Opting for a countryside location is a way to evade that.”

Another thing Ms Williams has highlighted is the importance to holidaymakers of giving back to the local community with their tourist pounds.

Park Leisure runs 11 holiday sites across the UK, with some in the countryside and others by the coast, meaning you can follow the trend and head inland next year or stick to the beach.

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